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Reno Communications
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Innovation's Client Base Doubles in 2003

JOHNSON CITY, NY - January 1, 2004 - Innovation Associates announced that the firm has more than doubled their client list in the past year and now has an installed base approaching 1000 customer locations. The 2003 growth also enabled Innovation to extend into all market segments: retail chains, retail independents, hospitals, and the U.S. government with a variety of technology solutions: counting technology only (SmartCabinet), workflow management software (Symphony), workflow management software with counting technology (Symphony+ System), and robotics (PharmASSIST RDS-I and RDS-II systems).

“Although there are over 65,000 pharmacies in the country, it’s really a close knit community,” comments John Wilson, Innovation’s national director of sales. “I attribute much of our success to focusing in on our customer’s goals and having unique capabilities that enable our customers to achieve them. We have found that when a pharmacy achieves the outcome they set out for, they are eager to share their experience with others.”

The firm’s 2003 growth was evenly distributed across its PharmASSIST product suite. Says Wilson, “A specific goal we often hear is the desire to free up pharmacist time. By redirecting their time to patient interaction and counseling, they can better understand the customer’s healthcare needs,” He adds, “We approach customers in much the same way. Our goal is to truly understand a pharmacy’s situation so we can better advise them on the type and amount of automation that will most cost-effectively enable them to achieve their desired outcome. I think that’s why we’re seeing such a broad range of the types and amount of automation we’re providing to our customers.” For more information on Innovation Associates, Inc., visit www.innovat.com.

627 Field Street, Johnson City, New York 13790
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